The image immediately reminds one of Mies’s Barcelona Pavilion and
the Farnsworth House, and Johnson’s Glass House: yet, in spite of
this similarity to these classic houses constructed over seventy
five years ago, (Farnsworth 1945-51 and Glass House 1949, with the
pavilion being built in 1928!), the text tells us that this is a
minimalist prefabricated timber house . . . envisioned as a
timeless space for future living situated within a luxuriant garden.
Barcelona Pavilion.
Farnsworth House.
Glass House.
Glass House.
Farnsworth House.
The home, called Drophaus, was prefabricated in collaboration with
Japanese architecture studio Not a Hotel and formed the
centrepiece of the runway . . . the set for Louis Vuitton’s Autumn
Winter 2026 menswear show during Paris Fashion Week.
Glass House.
Barcelona Pavilion.
The surprise here is the description of this very glassy box as a
timber house, as if the glass never existed, or played any
significant role in the concept. Yet this Drophaus is described by
Louis Vuitton as being . . . designed to mimic a droplet of water.
Why? To create a 'splash'?
This puzzling, enigmatic reference seems to relate more to the blurb
than to any particular form other than perhaps the transparent curved
corners of the glass walls, because the text continues, noting that
the house is inspired by the shape of a droplet, which strangely
becomes the idea of which ripples through the collection itself. How?
Maybe only the word ‘rippling’ is the water analogy here; or did
the collection include a range of raincoats or umbrellas? Why was it necessary to
even suggest that this timber house might be inspired by a water
droplet? How might a rectangular form mimic a droplet? Might one
suppose that the pyramidal roof is the pointy end of the drop? –
but . . .
A droplet house? . . . Drophaus!
Louis Vuitton umbrella.
The Drophaus glass doesn't 'ripple' like that of The Glasshouse Theatre by Snøhetta.
A shop window display?
In spite of boasting about the ambition for this prefabricated house
as being a timeless space for future living situated within a
luxuriant garden, a notion that implies something like an affordable,
‘green’ dwelling for the masses, ‘the brand’ brashly and
unashamedly suggests that the home offers a glimpse into the
imminent-future life of the Louis Vuitton dandy, as if this might be
an everyday matter that one might design for, or something everyone
might be interested in. Why prefabricate such a specialist item?
Drophaus.
Glass House.
There seems to be a messy muddle of ideas and intentions here; a bit
of everything. The place is more retro than futuristic, but is cunningly described as exhibiting retro futuristic elegance, and is a classic
example of the preferred isolation of Modernism, forming the
centrepiece of the runway . . . atop a grassy mound
surrounded by a large expanse of lawn, interrupted only by carefully
placed plants, shrubbery and flowers. One thinks of Harry Seidler’s deliberate imagery here. Everything seems to have been planned and styled to
suit the role of the set for Louis Vuitton’s Autumn Winter
2026 menswear show. While the blurb blubbers around apparently trying
to include everything that comes to mind, what really has been
designed is a stage setting for a menswear show during Paris
Fashion Week, nothing more. The Drophaus only has theatre black as its context - it has no outlook.
. . . a homage to the human hand.
Red Hand Chair.
Rose Seidler house.
We need to be careful here, as the house pretends to be an exemplar,
a timeless space for future living, that reminds one of the Rose
Seidler house built in 1948-1950, that was seen as a new way of
living (Sydney Living Museums) – a building that is also a
completely isolated structure – see:
https://voussoirs.blogspot.com/2019/10/the-rose-seidler-house-private-visions.html. Instead of being an
exemplar, one should emphasise that the Drophaus is, like the Rose
Seidler house, a building that exhibits everything that should NOT be
copied. It is an exhibition piece; a stage set designed for the
seated visitors -
Boardwalk-style
terraces were arranged around the perimeter of the house and provided
seating for guests during the show.
. . . boardwalk-style terraces.
The men modelling the clothing apparently use the house to parade in,
to be seen as living mannequins. The glass is there to allow all of the guests to see, not
for any other architectural reason. Drophaus is a 360 degree shop
window display made to look like a house. It is truly a show piece, designed
for the spectacle to promote branded sales rather than for any future
habitation, other than, perhaps, that of the LV dandy, whoever that
might be.
The context is darkness; there is no outlook.
This LV house needs to be remembered for what it truly is rather than
pretending to be a house that might suit everyone, in spite of being
said to be prefabricated, (efficiently repeatable), and timeless. Who
would want to build this; where? Someone like Johnson comes to mind.
It offers a truly bespoke vision of architecture as a fashion
accessory. It is precisely what architecture needs NOT to be; but
presentations like this do have their impacts. Hopefully it will fade
away and be demolished in the not too distant future, just like the
Monsanto and Disney Plastic House of the Future (1957 – 1967) did;
and have as little impact as this fantasy had on architecture.
Monsanto and Disney Plastic House of the Future.
A shop window display.
Structures like this are merely stage sets built for display: true display
homes, not as living prototypes, but for fashion displays: to make
the LV goods and chattels for dandies look impressive.
. . . not even a droplet of water.
This is NOT architecture; it has no future other than being a
centrepiece of runway - positioned in the centre of the runway -
something like the grand centrepiece of the dining table in the
mansions of old - as fantastic a structure as the house in Mon Oncle:
a mockery of Modernism as flippant as fashion itself.
Dining table centrepiece.
Mon Oncle house.
Mon Oncle house - spaces for performance.
The Drophaus needs to be forgotten because of its pretence, and remembered only
for this.
'Not just a set, Not just a house'?
What am I?
. . . a shop window display.
Is the 'splash' the most important issue?
THE ARTICLE
https://www.dezeen.com/2026/01/22/pharrel-williams-prefabricated-home-set-louis-vuitton-menswear-show/
Pharrell Williams designs prefabricated home as centrepiece for Louis
Vuitton menswear show.
A minimalist prefabricated timber house formed the set for Louis
Vuitton’s Autumn Winter 2026 menswear show during Paris
Fashion Week, designed by the brand's men's creative
director Pharrell Williams.
The show took place
on Tuesday evening within a specially constructed venue in the Jardin
d'Acclimatation, next to the city's Frank
Gehry-designed Foundation Louis Vuitton.

Pharrell Williams designed a prefabricated home for the Louis Vuitton menswear show.
The home, called
Drophaus, was prefabricated in collaboration with Japanese
architecture studio Not a Hotel and formed the centrepiece
of the runway.
It was composed of a
large pyramidal roof protruding over a curved glass wall, which
encircles the whole house and was designed to mimic a droplet of
water.

The structure was positioned atop a grassy mound.
The structure was
positioned in the centre of the runway atop a grassy mound
surrounded by a large expanse of lawn, interrupted only by carefully
placed plants, shrubbery and flowers.
"The house
concept is envisioned as a timeless space for future living situated
within a luxuriant garden," said Louis Vuitton.

It was surrounded by a manicured lawn.
Boardwalk-style
terraces were arranged around the perimeter of the house and provided
seating for guests during the show.
Inside the home,
timber was also used for the interior, which included a bedroom and a
living-dining space, a bathroom and a dedicated listening room with
Louis Vuitton-branded vinyl.
Each space was
furnished with pieces from William’s Homework furniture
collection, created bespoke for the show.
Among the furniture
was a playful, octagonal green lounger in the listening room,
characterised by craggy lines that, according to the fashion house,
"serve as an homage to the human hand".

Each space was furnished with pieces from Williams's Homework furniture collection.
Dressed in a range
of looks from the Autumn Winter 2026 collection, models paraded
through the house and across the lawn throughout the presentation.
The collection
brought together houndstooth, herringbone and check patterns with
technical yarns to play on the concept of "retro futuristic
elegance" and the modern dandy, a term for a well-dressed man.
"Inspired by
the shape of a droplet, the idea of which ripples through the
collection itself, the home offers a glimpse into the imminent-future
life of the Louis Vuitton dandy," said the brand.
Williams
was appointed creative director of Louis Vuitton menswear in
2023 following the passing of his predecessor, Virgil Abloh.
Last year, the
French fashion house created a giant snakes and ladders
board for the brand's Spring Summer 2026 menswear show in Paris.
The photography
is courtesy of Louis Vuitton.