Concerning Formations: the plasticity of practice
see
http://architectureau.com/articles/formations-the-plasticity-of-practice/
This article on practice in architectureau was copied
and handed out to become the subject of a conversation over lunch. The promise
made to colleagues to find ‘three words’ to clarify this messy and puzzling
blurb has turned out to be ambitious. A quick summary has been made here and a
commentary has been appended, as the article provokes thought and stimulates a
response to its haughty, linguistic games.
The basic idea is that the practice of architecture is
being changed by others, and other situations and circumstances outside of
architecture; that practice itself has to change into an open, more flexible,
collaborative structure, using its broad expertise more generally, generically,
rather than remaining as isolated individual, design specialists creating
‘iconic’ buildings for glossy publications and awards. The proposition is that
the traditional image of the architect is being perpetuated, perhaps with
perceptions being limited, by habit, Acts, boards, Institutes, and insurance
and other companies, while the world around it is changing dramatically and
quickly - Google, Facebook, etc., making it appear obsolete - an anachronism.
If one were forced to provide three words for this synopsis, they would be TRADITIONAL
PRACTICE REFORMS.
It is what we all know. Questions about what and who is an
architect have already been asked - see http://voussoirs.blogspot.com.au/2012/05/who-or-what-is-architect.html The real problem is getting others to
understand the situation. Articles like Formations: are indulgent and
self-important. They help fill up CVs. The question is: what has to happen for
real change? Any self-satisfied delight in a complex array of confusing words
is not useful. Articles like the plasticity of practice only enhance the
separation of architects from others in the community, isolating by reinforcing
the cliché. Texts like this are self-defeating. It is the professional academic
world communicating with itself.
We need to convince insurance companies, corporations and
governments, and the like, that architects have a unique expertise that can
offer ideas and shape outcomes that can be important in any situation. Indeed,
we have to persuade the ‘man in the street’ that architects have these
significant skills, because basically companies, etc. are only a collection of
such folk. To highlight ‘capabilities’ like Brown’s, as the article notes, we
need to earn respect, not ridicule, from those in authority who manipulate
power. This can be achieved with recognisable, responsible outcomes that erase
the memories of the truism that defines and declares an architect’s arrogant
disregard for expectations, results and their implications: c.f. ‘I thought I’d
like to do a concrete house this time as I haven’t done one before’! Or: ‘I had
a crumpled paper vision for this building.’
The situation brings to mind the student studying koalas. He
enthusiastically sought and obtained the support of a well-known and popular
singer/song writer to create what he spoke of as the necessity for government
to act on the protection of koala habitat. This student had a grand plan to
empower the public and embarrass the government, to make sure that this outcome
could be achieved. The argument was persuasive, supremely logical and rational.
The only thing he lacked was real power itself; and power was not moved.
Nothing came of his plan - it just faded away, jaded, as others kept doing
whatever they wanted, paying no attention to him. Power has the ability to
ignore, discard, dismiss and forget, regardless of the evidence.
One can scream and yell, but power is required - one’s own
power, or the recognition of the circumstance along with an appropriate
co-operative response from another authority. How to get this power? How to get
this power to take notice? How to make this power discover the importance of an
architect’s involvement in a myriad of circumstances? How to get others to
think: we need to get the architect in, instead of: we need to sack him/sue
him; I could have done better than this expensive, foolish dilettante? These
are the concerns that need consideration, not just the smartly clever, academic
redefinition/rendition of ‘architecture’ or ‘practice’ and the timeless call
for others to be ‘educated’ to admire unique talent and difference.
We know that architects can assist in many situations
outside of building design, but how do we overcome the cliché that sees architects
as costing one time and money - wasting it - while still demanding big fees for
fantastically impractical, fanciful visions? How do we overcome the perception
that architects design for themselves and create problems with their elitist
visions; that architects should be shunned to steer clear of problems; that one
should never have an architectural competition, as there are always problems
with outcomes and costs: the ‘opera house’ problem? We all know it: one has to
keep away from architects or have them carefully managed by some responsible
person if they have to be used. Sadly the cliché is rooted in and feeds on
ever-recurring facts.
Articles like this ‘plastic blurb’ text do not help. They
reinforce the idea of the exclusive, snobby, elitist side of the profession.
The use of ‘academic’ language only reinforces every prejudice that is
currently held. We must start using ordinary language if anyone is going to
start listening, just as we must start generating ordinary outcomes that are
extraordinary if we seek any recognition and understanding of our potential
role - the role of our potential - from others. Our continued delight with
extreme difference will only aggravate matters. Architects continue to drool
over and promote the unique, ‘creative’ original - the bespoke concept - as
their ideal.
Then there is the ‘local’ problem: this is Australia, with
the ad hoc, DIY, ‘wouldn’t you have thought’ culture of disregard for things
‘learned’ and subtle; where the irony is that success means that one is
sidelined rather than seen as holding a useful skill/expertise to be harnessed.
Instead, achievement screams out ‘avoid’ and sets the stage for trampling.
Potential clients are encouraged to seek talent elsewhere - interstate;
overseas. Things are always better otherwise and in other places: (see the
Central Park development in Sydney and its promotion; and the new School of Architecture at Bond University). Only actions
and outcomes will change these things.
What is important is that the profession has to start
supporting itself. The idea of the unique genius - that any other architect
always could/would have done better and will challenge for all future work on
this basis - is embedded in our own vision of ourselves: well, it seems, in the
majority of minds. The stories are astonishing, as are the brazen lengths that
this throat cutting will go to. It is rare that an architect is promoted or
praised by another. The norm is the undermining of one another; and the
demolition of all other ideas, and fees - cost-cutting - with seeming conceit
and delight: of course, ‘colleagues’ apart, as awards show. This is the country
of ‘mates’ - ‘g-day mate’!
If the profession cannot show respect for others inside it,
what chance is there of others outside it holding any respect for it? One has
to ponder what the cathedrals might have looked like with this nasty,
competitive streak! Still, it helps us understand why we have the outcomes we
are currently living with today; and why the profession is seen as it is. It is
not merely a matter of what ‘practice’ has become or might become to those
‘academically’ disposed. We need to overcome the ‘smarty pants’ hero image with
‘good work,’ as Fritz Schumacher knew it and spoke of it in a book with this
title, and in other writings too, like Small is Beautiful.
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